I was in the checkout line at the supermarket today and noticed the latest issue of Vanity Fair beside me. Katy Perry on the cover in a nice outfit. I also noticed one of the articles mentioned on the cover had to do with Mark Pincus of Zynga. Most domainers know that Zynga is the company that runs popular games on Facebook such as Farmville, Cityville and Zynga Poker. They have also been the buyers of related domains in recent times.
I didn't buy the magazine, but I did check tonight if the article was on the VF online site, and it is.
Zynga’s games are expected to claim at least $850 million in earnings this year. David Kirkpatrick, author of The Facebook Effect, says, “Zynga could account for as much as 10 percent of Facebook’s revenues this year, a lower percentage than last year but still very significant.” “We’re going to have billions of people on social networks, so if a third of the people on Facebook love games, about a third don’t, and a third are indifferent, you’re still talking about hundreds and hundreds of millions of people playing Zynga games,” says famed venture capitalist John Doerr, of Kleiner Perkins, which has invested heavily in Zynga.
Interestingly, Pincus has been involved in tech for 15 years in SV, but Zynga is his first big score. Goes to show that most people who appear to be an overnight success really were many years in the making.
You can find the article at:
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