DomainReport.ca - Thanks to Elliot Silver at elliotsblog.com for posting this news, I thought I would also add my thoughts to the story since it has a Canadian connection.
Garry Chernoff of NetIncome Ventures has moved dozens of domains to shopping websites, and plans to do the same with many more. The domains lend themselves to ecommerce very well, since they are product names like BabyMonitors.com, LaserLevels.com and CarMats.com.
After looking at a few sites, it looks like they are very basic - they have some google adsense on the sides, and photos and descriptions of related products pulled from other brand name online stores. If you click on an item, it sends you to the partner website to buy it. But, you can compare items by price or category, and there is room to expand these basic sites, say by adding their own product lines, adding a forum, related news stories, etc. I also notice each site has a newsletter and is collecting emails, which will create a database of people interested in certain products that you can mail out to from time to time. This is very smart, because you might not get the sale from their first visit, but you might from the newsletter later on. Though the sites are basic, if you are searching for the product they're selling, you will think you've come to the right place when you land on them.
Will these sites perform better than ppc? They are targeted names and probably will convert well. PPC gets you a guaranteed payment with a click (which have been decreasing), going this new route you have to make a sale to earn commission. If you can get a lot of conversions, you can beat ppc, and that is likely one of the main points of this development. What was once a ppc click that paid you 17 cents could now be someone placing an order for 10 Hawaiian shirts, earning you $$ in commissions. How many ppc clicks would you need to make up one commission? For example, one dating affiliate program I use pays $55 for a paid sign up; I'd have to get up to 500 clicks on a ppc page to equal that!
If you've read the Domain Game book, you'll probably remember Garry Chernoff as one of the featured domainers. He started off in the 90's picking up web addresses that he thought would be valuable, and quit his day job when he found a $5000 domain payment cheque he'd forgotton about.
A few interesting things I also noticed is that the website for NetIncome Ventures is basically still a parking page (NetIncome.com), and one of his best domains, Jet.com, is still undevelopped.
The domains in the press release are all .com domains, I don't know if any of the new sites have .ca domains, or even if Garry Chernoff owns any .ca's. But since he is Canadian I wanted to highlight this story in my blog.
Here is the full press release:
Canadian based NetIncome Ventures, an established domain investment and web development company founded and headed by serial entrepreneur Garry Chernoff has publicly launched dozens of shopping websites earlier this week just in time for the holiday shopping season. The e-commerce websites include HockeyJerseys.com, BabyMonitors.com, CarMats.com, FaxMachines.com, LaserLevels.com, CrossTrainers.com, HawaiianShirts.com and dozens more of niche specific e-commerce shops featuring hundreds of thousands of products.
Penticton, B.C., Canada (PRWEB) November 19, 2009 -- Canadian based NetIncome Ventures, an established domain investment and web development company founded and headed by serial entrepreneur Garry Chernoff has publicly launched dozens of shopping websites earlier this week just in time for the holiday shopping season. The e-commerce websites include HockeyJerseys.com, BabyMonitors.com, FaxMachines.com and dozens more of niche specific e-commerce shops featuring hundreds of thousands of products.
Garry's vision for the websites into 2010 and beyond is to become leaders in their respective niches by featuring a complete product catalog where each and every visitor can research and purchase exactly what they are looking for in one place and for the most affordable prices around. NetIncome Ventures has already teamed up with leading retailers and includes products from Buy.com, Boscov's, OnlineSports.com, Fans Edge, ShoppersChoice.com, The Shopping Channel, Overstock.com, NBC Universal Store, Autogeek.com and hundreds of other strategic partners and popular internet based discount stores.
NetIncome Ventures Inc currently owns thousands of targeted and category leading keyword domain names such as BridalShop.com, Beads.com, CellShop.com, MensWear.com, Replica.com, Runners.com, SportsGear.com, Veils.com, etc. and plans to develop and launch at least a few hundred more e-commerce shops by March of 2010. Mike Cohen of WannaDevelop.com and NYC based Logiko group have been coordinating all web development and marketing efforts for NetIncome Ventures newly launched shopping e-businesses.
"We have put in a lot of time and effort into these websites the past few month's and with Garry Chernoff's guidance and vision from day one we have been able to accomplish a truly great thing here with this week's launch and mass deployment of dozens of category specific websites on targeted keyword domains that can now serve visitors from across the globe as a one stop shop featuring product catalogs of up-to 100,000 or even more relevant and unique items on each and every website."
NetIncome Ventures Inc Contact: