Wednesday, April 9, 2008

The rise of country code domains

The weekly Sedo newsletter came out today, and they have a nice, short article on the popularity of country code domains. .CA and .CN (China) are mentioned in the article.

So what is causing the boom in ccTLDs? Well, unlike the .com, these ccTLDs like the .ca and the .cn seem to be attracting more end users. For instance, many .ca domains are registered with a direct purpose in mind, be it a small business, a blog, or a product advertisement geared toward a niche market. At Sedo specifically, unlike with .com domains, rarely do we see ccTLDs registered solely for parking. These ccTLDs can provide geo-targeted and often times exclusive traffic, which is a benefit the .com doesn’t boast on its resume.

Link to full article:

http://sedo.com/links/showhtml.php3?Id=1689&tracked=&partnerid=22277&language=us



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